New Guide: "10 Ways to Use Comms Channels to Build Frontline Worker Communities"

Frontline workers keep your organization running – but far too often, they’re left without the timely updates, meaningful connection, or two-way communication they need to feel part of the bigger picture. 

In fact, our own Frontline Gap research shows 31% of frontline employees say leadership communication is poor, 34% don’t know who their CEO is, and 51% have feedback but no good way to share it.

That communication gap isn’t just frustrating – it’s costly. A joint analysis from Grammarly and the Harris Poll found that miscommunication drains $1.2 trillion from US businesses every year.

That’s exactly why we created 10 Ways to Use Comms Channels to Build Frontline Worker Communities – a practical, evidence-backed guide that shows you how to turn isolated teams into connected communities.

What you’ll find inside

This guide is built for people leaders, internal comms pros, operations managers, and HR teams who want to transform how their frontline workforce feels, functions, and collaborates.

Inside, you’ll discover:

1. The tools that actually work for frontline teams

From customizable employee experience platforms to instant messaging, you’ll learn which channels deliver visibility, connection, and real-time communication.

2. Practical strategies for boosting engagement

You’ll find 10 actionable tips – from hosting micro recognition events to deploying visual comms and building interest-based groups – all designed to strengthen belonging and trust.

3. Case studies from high-performing organizations

Learn how companies like Hickory’s, Bus Éireann, Lucas Systems, Currys, and Steel Dynamics have transformed their communication and engagement by adopting smarter, people-centric comms tools.

4. Data-backed insights you can use right away

Discover what frontline workers are asking for, what’s causing disengagement, and which communication gaps are costing companies the most.

5. A blueprint for building true frontline community

This isn’t about pumping out more messages – it’s about helping employees feel seen, supported, and part of something bigger. The guide walks you step-by-step through high-impact practices you can introduce immediately.

Why this guide matters

Frontline employees are facing burnout, fragmented communication, and a lack of visibility – and it’s impacting engagement, productivity, and retention. But with the right tools and intentional comms approach, everything changes.

This guide gives you the practical roadmap to:

• Keep all teams informed – even without desktops
• Build relationships across shifts and sites
• Strengthen culture through recognition and connection
• Give employees a voice
• Create community at scale

Building connected frontline teams starts with better communication

Better communication isn’t just operationally smart – it builds stronger teams and a healthier organization.

You’re one download away from 10 practical, human-first strategies to transform how your frontline employees connect, collaborate, and communicate.