REPORT: The Frontline AI Gap – is AI reaching the frontline?
The ultimate AI prompt library for HR, IC and EX leaders
Plug and play these AI prompts to transform your thoughts into strategy.
Strategic Planning & Culture
Prompt: Create a comprehensive 90-day communication strategy for our organization, which has [insert number] employees and the following business priorities: [insert your own]. Include an executive summary, breakdown of monthly themes, weekly calendar, template content briefs, and a sample success metrics dashboard. Tailor it to include our existing communication channels [intranet, email, town halls] and address our biggest challenges [hybrid work adoption, low engagement, upcoming restructure].
Prompt: Review our current culture situation and identify specific gaps and their root causes, and suggest actionable communication strategies to address them. Our biggest problem is that [people don’t engage with posts, leaders aren’t visible, survey participation is low]. We’ve already tried [running competitions to bump up engagement]. We need to improve things within [a set budget, a specific timeline].
Prompt: Analyze my current internal communication approach, identify gaps and opportunities, and create a comprehensive improvement plan. Here is an overview of my current strategy:
- [Insert links to communications channels, and frequency and primary use of each]
- [Insert size of communication team, plus roles, responsibilities, and budget]
- [Insert pain points: what employees complain about, known gaps]
- [Insert goals: business priorities, company values, cultural aspirations]
Conduct a comprehensive audit and provide a detailed report with the following sections:
- Channel effectiveness analysis
- Content quality assessment
- Gap analysis
- Competitive benchmark and comparison
- Prioritized improvement roadmap
- Measurement framework
Executive Communications
Prompt: Our CEO, [insert name], wants to feel more connected to employees. Create a post about our upcoming Q1 results announcement with a [warm, direct, data-driven, inspiring] tone. Avoid [corporate jargon, defensive language] and address employee concerns around [market conditions, mounting pressure, potential layoffs].
Prompt: You're an executive communications coach preparing a leader for a critical town hall. Create comprehensive prep materials that cover its topic [annual kickoff, addressing engagement scores, major change announcement], audience [all company, specific department] and format [hybrid, Q&A]. Include examples of tough questions concerned employees might ask, and pointers for answering them authentically.
Multi-Channel Content Campaigns
Prompt: Take my core message [company value, a change, a new program] and expand it into a month-long, multi-format campaign. I need [teaser posts, leadership articles, FAQ documents, email subject lines, interactive polls, CTAs, a content calendar, a sample measurement dashboard]. My existing channels include [company intranet, LinkedIn, employee chat, digital signage]. My colleagues are primarily [desk-based, frontline]. My goals are to [make people aware, drive 500 sign-ups, influence perceptions].
Data Storytelling & Analytics
Prompt: Take my raw [survey, qualitative, quantitative] data and transform it into compelling narratives with clear implications. I need [an executive summary for leaders, a team-level story for managers, a visual story for a Workvivo post]. Highlight [specific people to celebrate, achievements, segments that need attention, how we compare to industry benchmarks]. Create a PowerPoint slide with an appropriate headline, clear takeaway, and a graph detailing our trends over time.
Prompt: Analyze patterns in my [engagement scores, eNPS, participation rates, survey comments, exit interview themes, intranet activity] and help me identify early warning signs of problems before they escalate. Based on what I've shared, identify [correlated factors, leading vs. lagging indicators, anomalies that need investigation, trend direction and velocity] and rate risks as high, medium, and low urgency. If current trends continue, tell me how things might progress in [30, 60, 90 days].
Employee Journey
Prompt: Create a comprehensive communication plan that helps new hires get engaged from the moment they accept the offer. Take my [company size, industry, work model] into consideration, and suggest how I can address current onboarding pain points [new joiners tell me they cannot find their payslips]. I will need [a welcome email, “before-you-start” and “first-30-day” checklists, first-day logistics, cultural briefs, reflection survey questions, a Workvivo “Say Hi” sample script, a “who to know” directory].
Change Management & Transformation
Prompt: Help me build a comprehensive communication strategy for a significant organizational change [a company restructure, a new working model] that actually drives adoption and behavioral shift. The change will affect [desk-based employees, frontline workers, the Marketing team]. I need a breakdown of stakeholders to communicate with, recommended communication phases, and tips on structuring messages across channels [company intranet, messaging apps]. I also need a manager enablement toolkit and a leadership visibility plan.
Prompt: Help me prepare for and respond to employee questions about [layoffs, safety incident, PR scandal] with clear, credible, timely communication. Create a crisis framework that outlines a template for: immediate response (first 24 hours), message architecture and leadership scripts, and manager communication toolkits. The tone should be [transparent, empathetic, accessible].
DEI, Accessibility & Belonging Initiatives
Prompt: Create a comprehensive communication strategy that makes all employees feel valued, seen, and heard. Our employees are primarily [desk-based, frontline workers]. I need a set of guidelines that map out authenticity standards, intersectionality, the opt-in approach, inclusive language practices, and psychological safety. I need a year-round communication calendar that suits our multi-channel approach across [company intranet, LinkedIn, email, town halls] and connects to our company values [insert yours here].
Prompt: Review the following internal announcement and provide recommendations to make it more neuroinclusive. Specifically, suggest how to improve readability and provide an alternative version of the text that is “skim-friendly” and clear.
Recognition & Culture Building
Prompt: Design a comprehensive recognition program and communication approach that authentically celebrates people and reinforces our culture. Our employees are primarily [desk-based, frontline workers] and our budget is [insert yours here]. I need a recognition framework that includes [types of recognition, instructions for recognition, acknowledgement wording templates, values-based recognition samples], and a recognition content calendar with [themes, campaign ideas, employee award suggestions].
Video & Multimedia Content
Prompt: Design multimedia content for [company’s new employee awards initiative] that feels professional, drives engagement, and can be produced quickly with minimal resources. I need a collection of [short-form video, long-form video, animations, carousels, infographics] that are [professional, fun, informal, inspiring]. I will run them on [LinkedIn, company intranet, YouTube]. Also suggest a repurposing strategy and how I should measure success.
Performance Management Communications
Prompt: Design a communication strategy that turns performance conversations into empowering dialogues. Currently, our company reviews employees quarterly and scores their performance. We need an approach that is more two-way, compassionate, communicative, and motivating. It also needs to be accessible to our entire workforce, which is [desk-based, frontline, hybrid, etc]. I need manager toolkits that reflect these needs and values.
Wellness & Benefits Marketing
Prompt: Help me launch a campaign that makes employees excited about the wellness benefits we offer. Create a communication plan for each one [mental health resources, fitness subsidies, fertility contributions]. Each plan should outline suggested targets, timelines, and workforce segments and consider our multi-channel approach to employee communication across [company intranet, LinkedIn, email, town halls].
Manager Enablement & Feedback Loops
Prompt: Create a meeting toolkit for our people managers to help them cascade the news about [insert project/change]. I need a 5-slide presentation outline, a set of guidelines for turning “corporate-speak” into team-level impacts, and a “How to Facilitate” guide that includes 3 icebreaker questions and 3 prompts to encourage quiet team members to speak up.
Prompt: Beyond the annual survey, design a strategy for continuous employee listening. Suggest a mix of [pulse survey questions, “Ask Me Anything” (AMA) sessions, digital suggestion boxes, and focus group topics]. Provide a template for a monthly “You Said, We Did” infographic to close the loop with employees so they know their feedback leads to actual change.
AI Literacy & Governance
Prompt: Draft a “plain English” guide for employees on how to use generative AI at work. Include sections on: what is encouraged (e.g., brainstorming), what is strictly forbidden (e.g., uploading sensitive client data), and how to attribute AI-generated work. The tone should be [curious and cautious rather than policing].
Employer Branding & Advocacy
Prompt: Create an “employee advocacy toolkit” to help our staff share their work stories on LinkedIn. Include 5 different “starter templates” for posts (e.g., a “day in the life,” a “shout-out to a mentor,” and a “key takeaway from a recent project”). Also, include a brief “dos and don’ts” guide for social media that feels empowering rather than restrictive.
Prompt: Take this standard, dry job description for [insert role] and rewrite it to better reflect our company culture of [insert values, e.g., radical candor, high-speed innovation, psychological safety]. Focus on the “Employee Value Proposition” (EVP) – why would a top-tier candidate want to work here specifically?
Knowledge Management
Prompt: Our employee handbook is a 50-page PDF that no one reads. Help me restructure it into a searchable, “wiki-style” format. Suggest a new Information Architecture (IA) with categories like “The Basics,” “Growth & Money,” and “Life at [insert your company].” For the [Parental Leave] section, write a 200-word summary that is easy to digest, followed by a checklist of actions.
Prompt: Take the following transcript from our latest virtual fireside chat between our [CEO] and [Head of People Intelligence] and create a readable piece of content I can send to all employees. I need a [400-word] summary that captures 3 key takeaways. I would like a version tailored to [an intranet post, a company email, a company newsletter].