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Introducing "The Employee App Buyer’s Guide": Your Blueprint for Choosing the Right Platform

Lisa Ardill

Content Editor at Workvivo

November 26 2025

The Employee App Buyer’s Guide is a practical resource to help leaders navigate this fast-evolving landscape with confidence.

In today’s workplaces, communication is everything. How employees access information and stay connected has a direct impact on productivity, culture, and overall performance.

Yet the digital workplace is only becoming more complex – especially as the market for employee communication apps continues to accelerate. 

With new platforms emerging every month and established players investing heavily in innovation, choosing the right employee app for your workforce can feel overwhelming.

That’s exactly why we created The Employee App Buyer’s Guide – a comprehensive, practical resource designed to help leaders, internal communications professionals, HR teams, and digital workplace specialists navigate this fast-evolving landscape with confidence.

Why this guide matters now

The stakes have never been higher. According to Gallup, 79% of global employees are disengaged, costing organizations an estimated $438 billion in lost productivity every year. At the same time, employees increasingly expect transparency, mobile access to information, and digital tools that match the intuitive experiences they enjoy in their personal lives.

Employee apps have emerged as one of the most powerful ways to meet those expectations. They connect entire organizations – whether frontline, hybrid, remote, or dispersed – with real-time updates, workplace tools, and an inclusive space to share ideas and celebrate wins.

But with so many tools on the market, knowing where to start is half the battle. This guide breaks the decision down into clear steps, so you can identify exactly what your organization needs and select a platform that will deliver lasting value.

What readers can expect

The Employee App Buyer’s Guide is your end-to-end roadmap for selecting, evaluating, and successfully implementing an employee app. Here’s a look at what’s inside:

  • A clear definition of what an employee app is – and what it isn’t.
  • The key benefits of an employee app.
  • The evolving digital communications landscape.
  • A deep dive into essential features and capabilities.
  • Real-world use cases.
  • Success stories from global brands.

Who this guide is for

This guide is ideal for:

  • Internal Communications teams seeking a central hub for messaging.
  • HR leaders looking to boost engagement and streamline workflows.
  • Digital Workplace and IT professionals responsible for selecting scalable, secure tools.
  • People leaders navigating cultural change, hybrid work, or rapid growth.

Whether you’re starting from scratch or reassessing your current tools, this guide gives you the clarity and confidence to make a strategic, future-proof choice.

Start your employee app journey today

The right employee app can be a game-changer – connecting and empowering your workforce, amplifying culture, and transforming how people experience work every day. Workvivo’s Employee App Buyer’s Guide is here to help you evaluate your options and choose a platform that truly fits your organization’s needs.

Download the guide today and take the first step toward a more connected, engaged, and productive workplace.

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