Where Does Your Company Culture Stand? Introducing the Internal Comms & Culture Maturity Assessment

What if you could diagnose your culture in five minutes and walk away with a clear plan to improve it?

That’s the idea behind Workvivo’s new Internal Comms & Culture Maturity Assessment, a quiz designed to help organizations understand where they are today, and tailored guidance to show them how to move forward.

Culture has never been more important – or more difficult to get right. Hybrid work, digital overload, and changing employee expectations have shifted the landscape. Most HR and Internal Comms leaders know culture and strong internal comms are a key driver of engagement and retention, but it is notoriously hard to measure.

The Internal Comms & Culture Maturity Assessment aims to change that. Check it out here, or read on to discover why and how we built it.

Measuring culture is critical

At Workvivo, we are immersed in the world of employee experience, and think deeply about how great company cultures are fostered and maintained.

But it’s clear that there is no easy way to diagnose cultural health, or get a temperature check on the effectiveness of your internal comms.

So we built the Internal Comms & Culture Maturity Assessment. It’s a simple but powerful diagnostic tool – answer 12 questions and quickly assess your strengths, spot your blind spots, and start improving the employee experience.

The four pillars of a healthy culture

This isn’t just about how happy people feel at work. Culture is multidimensional, and it requires intentional effort across four key areas:

• Informing: How effectively and consistently you communicate across the organization – from leadership updates to frontline awareness.
• Connecting: How well your people can build relationships, collaborate across teams, and feel a sense of community – even in remote or hybrid environments.
• Engaging: Whether employees feel recognized, included, and motivated – not just through programs, but through daily culture and behaviors.
• Listening: How regularly and effectively your organization gathers, understands, and acts on employee feedback and sentiment.

Each area is assessed across four maturity levels – from Reactive at one end of the scale to Embedded at the most advanced – and you’ll receive personalized guidance based on your scores in each category.

What you’ll get when you take the quiz

In just five minutes, you’ll get a customized Employee Experience Maturity Report showing:

• Your scores across the four pillars of culture.
• A summary of where your organization stands today.
• Tailored guidance and next steps to help you level up.

You’ll also see a spider graph visualization of your cultural profile – giving you a clear, easy-to-share snapshot of where you shine and where you can grow.

Whether you’re scaling quickly, undergoing change, or simply want to make your culture more intentional, this tool is built to help.

How to use this in your organization

You should think of this quiz as more than a one-off activity – it can be a launchpad for important conversations.

• Share your results with your leadership team or HR colleagues.
• Use it to kick off culture workshops, comms planning, or EX audits.
• Combine with pulse survey insights to deepen your understanding.

Ready to see where you stand?

Too often, culture is thrown around as a buzzword rather than a critical part of what makes a company successful. And just like all the other core parts of a successful business, great culture requires effort and consideration to thrive.  

Take the quiz today and get a clear snapshot of where your organization stands, and what you can do to move forward with confidence.

👉 Take the  Internal Comms & Culture Maturity Assessment now

P.S Already taken the quiz? Share your score with your network – and start a conversation about what a thriving culture really looks like.